Client: Marriott Vacations Worldwide
Role: Creative Direction & Designer

While working at Marriott Vacations Worldwide, I was asked to create the logo and branding for the Resort Operations Achievement Recognition (ROAR) Awards—an annual event honoring top‑performing Resort Operations leaders across all regions. The identity extends across event communications, nomination materials, and the full awards experience, giving the program a cohesive visual presence from first announcement to final recognition.

At the center of the system is a stylized lion—an emblem of strength, leadership, and presence—capturing the spirit behind the ROAR namesake. Clean, intentional lines give the symbol a strong, solid foundation and define the visual language.

The ROAR Awards event went on to earn the 2023 ARDA (American Resort Development Association) Award in the Special Event category.

TopOfTheStrand_Logo@2x.png
TopOfTheStrand_StepAndRepeat@2x.png
SpaceWithPeople.jpg
TopOfTheStrand_Palette @2x.png
BannerUp.png.jpg
ROAR_Certifcates.png
ROARlogoDrawingProcess_Orig.gif
ROAR_Trophies.jpg
Roar_Brochure.png
TopOfTheStrand_Envelope @2x.png
ROAR_CertifcatesB.png
BannerUp.png
Coin.jpg

Wishing good finds you today.


© 2026 Daniel F. All rights reserved. All work showcased was created during my tenure at Marriott Vacations Worldwide. All images are copyrighted, and property imagery remains the exclusive intellectual property of Marriott Vacations Worldwide. Some items represent conceptual work and may not have been selected, produced, or presented to business partners.

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